Digital Marketing
Digital marketing uses online channels such as social media, email, and search engines to promote products or services. It uses data and analytics to create targeted, personalized strategies, aimed at reaching and engaging consumers where they spend their time online.
Search Engine Optimization
Search engine optimization (SEO) is the process of optimizing websites to increase search engine results. This involves improving site content, layout, and keywords to increase visibility and generate more organic traffic from Google and other search engines.
Social Media Marketing
Social media marketing uses platforms like Facebook, Instagram and Twitter to promote products, services and brands. It focuses on creating and sharing content, engaging with audiences, increasing brand awareness, and generating ads to drive traffic and increase sales.